|Ready to read.|
So, my theory. I frequently encounter people who say they don't read for the pleasure of it, which saddens me. They say they've tried this book or that, but nothing lit them up. My theory is that everyone could be a reader, if not a dedicated bibliophile, if they just found the right book. That's the trick.
School doesn't necessarily help. Reading Romeo and Juliet and Frankenstein and The Grapes of Wrath under duress, before someone is ready, can kill a love of reading faster than anything else. A good teacher can help explicate and unlock a book, but they are—sadly—few and far between. I was lucky enough to have an advanced placement English teacher in high school who gave us books and a few pointers when we needed them, but otherwise left us alone to explore on our own.
If my theory is right, it gives readers a duty to help non-readers find their gateway book. For non-readers, don't worry about not enjoying the books you've tried to read in the past. You just haven't found the right book yet. And there are plenty of books on the shelves, just waiting.